One doesn’t have to be a Lady Gaga ‘hater’ to see that she is overexposed. Not only is Gaga mainstream, which isn’t a bad thing, but she’s commercial. Gaga opened a “Gaga’s Workshop” store in Manhattan the other month, then she had her own Thanksgiving special, which flopped in the ratings, and controversial Fox News host Bill O’Reilly has taken notice.
Bill writes: “What I can’t figure out is why Gaga’s (Stefani Germanotta) management team seems to know nothing about history. The biggest pop icon ever, Elvis Presley, sabotaged his own career by starring in a series of movies like “Kissin’ Cousins” and “Clambake.”
O’Reilly questions that with Gaga making $90 million from her music and concerts, does she really need a Thanksgiving special and some crap at her store?
He continued: “The answer is “of course not.” Gaga has now gone middle class mainstream, and at this rate, she will be co-hosting with Kelly Ripa any day now. The Lady may be trying not be a tramp, but she certainly has met the shark. And jumped it.”
Ask anyone working in PR and they’ll tell you that overexposure is a bad thing because it makes the public suspicious about you and then they want to find something to tear you down with. Fake Beyonce baby bump rumors, anyone?
But Bill isn’t understanding that we’re living in a very different age than when Elvis was around. With social networking sites like Twitter and Facebook, fans love it when their favorite celebrities are attention whores. In summary, Gaga could start selling her own pencils and have bi-monthly TV specials and it wouldn’t turn off her Little Monsters as long as she kept Tweeting.